Security cameras

Security cameras are mainly developed for their functionality, and much less for their visual appeal. Putting a security camera up is like signalling: this is not a safe place. With our distinctive design for Dutch National Railways, we want to change this perception. The cute yellow ‘eye’ and the casual grey cap provide a human touch. Of course we can still see the camera, knowing that somebody is watching us through CCTV. But with these colourful design touches, this clinical tool gets a more positive image. Instead of feeling observed by an anonymous security guard, it now feels like a friendly officer is looking out for us, making sure we will be safe and sound.

Client

NS

Photographer

Barbara Vos